Sweetest Day
20 Sweetest Day – third Saturday of month The Sweetest Day is a holiday which is celebrated in several parts of the United States–particularly in the Midwest and the Northeastern portion of the country. It is a day in which couples are supposed to give each other candy and do romantic acts for each other, although it originated as a holiday with more philanthropic roots. While some people celebrate this holiday faithfully, it is often criticized by some as a holiday that was just created by the candy industry to increase the sale of candy and other sugary confections. This holiday is traditionally celebrated on the third Saturday in October.